Citizen of the West


Marcy and Bruce Benson, 2020 Citizens of the West

Each year a Citizen of the West is selected from community leaders who exemplify the spirit and determination of a western pioneer. These modern day pioneers are honored for their economic and philanthropic endeavors in the West.  We are pleased to announce the 42ndCitizens of the West—Marcy and Bruce Benson.

Marcy and Bruce have committed themselves—their energy, their brains, and their assets—to raising the standards of excellence for our state whether in education, health care, or culture. They exemplify our Western values of courage, fairness, independence, toughness, integrity, and a can-do spirit. Their leadership and contributions have touched and improved every aspect of life in Colorado.

Whether as President of the University of Colorado for 11 years, leaders of Denver Public Schools, Children’s Hospital, the Republican Party, the Denver Zoo, or community projects, Marcy and Bruce have become one of the most formidable, effective teams in the Rocky Mountain West.

After Bruce received his bachelor’s degree in Geology from CU in 1964, he started Benson Mineral Group which grew into a successful oil and gas company before diversifying into banking, real estate, cable television and restaurants. Among many other honors, he was inducted into the Colorado Business Hall of Fame in 2009.

Marcy came to Colorado after serving in the White House for Presidents Ronald Reagan and George H.W. Bush, most notably as Director of the White House Fellows.  She was Board Chair for The Children’s Hospital Foundation and co-chaired the capital campaign to build its new facility on the CU Anschutz Medical Campus. She has also served on the Boards of SCFD, and the Denver Public Library.

Marcy and Bruce co-chaired two successful billion-dollar plus fundraising campaigns for CU. During his presidency, records were broken on CU’s four campuses in enrollment, graduating classes, fundraising, and research funding. He continues to champion freedom of expression and viewpoint diversity through the Bruce Benson Center for Western Civilization.

Marcy and Bruce are the real thing. Their impact on perpetuating our Western values and way of life is tangible. Please join us in honoring them as 2020 Citizens of the West!


Contact Us

  • 303-299-5560
  • 303-292-1708
  • munks@nationalwestern.com

National Western Stock Show
Attn: Citizen of the West
4655 Humboldt Street
Denver, CO 80216